To promote your event, you will design a fold-out poster that will contain information about your event’s program, as well as a timeless, inspirational message about the value of your event. Collect data & write the content for your document. Include information about speakers, activities, schedule, dates, location, etc.

MULTI-USE capacity: This piece will announce & promote your event, it will serve as a guide for the event’s program and will become your event’s ephemeral object.

Stay true to your brand. Incorporate a defined grid system. Work with InDesign character & paragraph styles.

SPECS
– 18″ x 24″ Flat basic fold template is provided below, but you are welcome to expand/enhance folds based on text/storyline
– Full Color / B&W / Duotone (based on brand guidelines)
– Front & Back

Template
FoldOutPoster_BasicGuide_18x24in Folder

Resource

Grids

Construction of the Golden Section (Golden Ratio)

Typographic Posters

2025 Bicebe Selection – Bicebe Carteles

Typographic Posters by Muhittin Gunes – Behance

Poster Annuals Competition Archives – Graphis

Readings
The Persistence of Posters (Andrew Blauvelt)
Making & Breaking the Grid (Tim Samara) – Chapters 1 & 2