Each medium, independent of the content it mediates, has its own intrinsic effects which are its unique message.

– Marshall McLuhan, The Medium is the Message

But whatever the programmatic demand, the graphic answer is almost invariably narrative. Graphic design [is narrative], in that it shapes texts, organizes information flow, structures hierarchies, navigates spaces, and is doled out in chunks that find their completion in an imagined public.

– Michael Rock, Excerpt from his course description for “Graphic Narratives,” Graduate School
of Architecture, Columbia University

Cross-Media Fall 2024 Shared Drive